7 Tips for Setting Your Marketing Budget

Intuit Small Business Blog, by Dave Clarke on February 20, 2014

If boxing is the sweet science, then  maybe marketing, given its unpredictability, is the sweet-and-sour science. Or  perhaps it’s more like fuzzy math. No matter. Your small business needs  marketing. It must be done, no matter how tedious or difficult you find its  associated tasks.

The first crucial step is setting a budget. A one-size-fits-all approach  won’t work, because every business has different needs and the marketing  landscape is constantly shifting. So, here are seven tips for creating a  marketing budget that can really work for your company. <READ MORE>


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